
Paid ads are getting more costly each year, making organic search engine optimisation more important than ever for business success. When implemented correctly, an SEO strategy delivers ongoing traffic and leads for many months into the future. Tired of feeling unsure about where to focus your SEO efforts? Our team has helped clients just like you gain better results. We take the guesswork out of SEO so you can focus on growing your business, not chasing analytics.
Our free SEO audit provides a personalised action plan to boost your search rankings and visibility. We'll outline the specific on-page, off-page, and technical tweaks needed to send your organic traffic soaring. Let us analyse your website and digital presence to uncover optimisation opportunities you may be missing
We are a leading Shopify-accredited SEO agency in the UK, specialising in providing top-notch search engine optimisation services to ambitious Shopify & Shopify Plus brands. Our approach to Shopify SEO is comprehensive and data-driven, backed by expert knowledge. We harness the power of thorough research, technical optimisation, on-page and content strategies, backlinks, and meticulous data analysis to deliver impactful, commercially driven results. Our strategies leverage cutting-edge technology and top Shopify apps within the SEO industry to gain deep insights and meticulously organise every aspect of a campaign. We prioritise our clients with a people-first approach, coupled with unwavering expertise at the core - a source of immense pride for us.
Our SEO services begin with thorough and commercially centric keyword research to identify opportunity keywords, alongside exploring your competitors and their top-performing traffic keywords. From here, we'll conduct a full site review to understand the current SEO status and identify core page improvements. In addition to improving the existing site structure, we'll form a longer-term content plan to enhance and support the keyword targets. Our development team provides thorough technical audits to maximise on-site efficiency in our search strategy. Lastly, we support merchants with digital PR campaigns to build backlinks and improve the trust leading search engines have for your store.
Tired of Always Having To Rely On Paid Ads To Generate Sales?
95% of web experiences start with a search engine.
SEO Strategies crafted around your customer's searches
A keyword serves as the cornerstone of a webpage or business, encapsulating the essence of its content. It is crucial that the selected keyword not only accurately represents the web page's content but also aligns with the search behaviours of the target audience. Understanding customer search patterns allows for the development of a comprehensive strategy to enhance search engine rankings, ultimately increasing visibility and exposure to potential customers. We also consider supplementary data, such as PPC performance, to refine our approach further. Keyword research forms the basis of our Shopify specialist SEO strategies, where we employ cutting-edge tools to analyse search volumes and ranking difficulty and even monitor our competitors' keyword rankings. Our strategies are driven by commercial insights, differentiating us from other agencies.
In the fiercely competitive e-commerce landscape, products with similar names can make keywords highly competitive. It is essential to comprehend how search engines generate diverse results and name products accordingly. Additionally, we utilise product range structures to target specific search terms. Our Shopify SEO strategies are not only aligned with Shopify's specific requirements but also utilise strategic keyword placement to guide customers through a tailored journey, maximising conversions.
Digital PR Strategies
As Shopify SEO specialists, we excel at optimising on-site and off-site factors, including the vital aspect of backlinks. Backlinks are a crucial metric that Google uses to assess your web presence and credibility. When other reputable websites link to your site, it signals to Google that your site is noteworthy. However, it's not just about quantity; quality matters too. Google evaluates the reputation of the linking sites, known as domain authority, to determine who ranks at the top. We craft targeted digital PR strategies to secure valuable backlinks and enhance search visibility.
Our dedicated digital PR team effectively elevates your brand's exposure and secures features on esteemed websites in your industry, thereby boosting referral traffic and bolstering your domain's reputation. Through strategic digital PR, we foster trust in your brand and elevate its ranking as an integral component of our comprehensive e-commerce SEO strategy. Our meticulous approach involves assessing the authority and relevance of backlink opportunities, ensuring maximal impact for your business. Our digital PR SEO strategies are meticulously devised to yield long-term, trustworthy results.
Expand globally with international SEO
Our team has the experience and skills to maximise organic search exposure while safeguarding your existing rankings as you expand into new markets. Whether you have multiple stores or a single one, our tailored Shopify Markets strategies are designed to meet your business's unique needs. We'll manage duplicate content with Hreflang, implement specific canonicals, and send clear signals to top search engines for optimal store rankings. Trust us to provide expert consultancy on structuring your domain strategy for internationalisation, including leveraging subdomains and subfolders. If you're ready to grow and scale your e-commerce business internationally, look no further than our proven international SEO strategies.
We offer an all-encompassing plan driven by unparalleled expertise and unwavering trust. Our plan features a top-tier SEO strategy crafted by a team of multidisciplinary experts. We are dedicated to elevating your store's search result ranking through meticulously planned objectives and tactics, all while consistently monitoring SEO performance. Our team, comprised of SEO strategists, content writers, digital PR experts, and SEO specialist developers, is ready to propel your SEO strategy to new heights. With vast experience across various industries, we specialise in delivering result-driven SEO campaigns. Our success stems from a meticulously crafted, multi-pronged strategy formulated by a diverse team of experts with a wide array of skills and techniques. Share details about your company and e-commerce store to initiate a high-impact SEO partnership with Why Matters today.