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AI SEO Agency

AI SEO for Shopify brands: content, product data and technical fixes that help ChatGPT, Google's AI Overviews and other AI assistants find, trust and recommend your store.

GET YOUR FREE AI VISIBILITY AUDIT
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Be the Store AI Assistants Recommend

Be the Store AI Assistants Recommend

Shoppers now ask AI assistants what to buy, not just search engines. OpenAI reported 900 million weekly ChatGPT users in February 2026, and Google shows AI answers above its results for more and more searches.

We are a UK Shopify agency based in Brighton and a Shopify Select partner. Our AI SEO service builds on traditional SEO, then goes further: content that answers buying questions clearly, product data AI shopping tools can read, and signals that make your brand worth citing.

Want to see how we write for AI? Our guide to writing Shopify blogs that rank on Google and get cited by AI explains the approach.

  • AI VISIBILITY AUDIT

    AI visibility audit icon
    How often ChatGPT, Google's AI Overviews, Copilot and Perplexity mention and cite your brand, compared with your competitors.

  • CONTENT FOR AI ANSWERS

    Content for AI answers icon
    Pages and articles that answer buying questions directly, with clear headings, FAQs and original data AI tools can quote.

  • PRODUCT DATA

    Product data icon
    Titles, attributes, barcodes and structured data that AI shopping tools and Google can read and trust.

  • TECHNICAL ACCESS

    Technical access icon
    Crawl access, speed, indexing and schema checked, so AI crawlers and search engines can reach every important page.

  • BRAND MENTIONS

    Brand mentions icon
    Reviews, listings and digital PR that give AI assistants independent reasons to recommend you.

Why AI Search Matters for Shopify Brands

AI assistants answer a question in a single reply and cite only a handful of sources. If your brand is not one of them, you are invisible at the moment a shopper is deciding.

The good news is that AI answers draw on the same foundations as good SEO: pages search engines can reach, clear and accurate content, structured data and a reputation other sites confirm. Many Shopify stores have gaps in at least one of these.

Our guide to agentic commerce explains how AI shopping is changing the way people buy online.

Shopify store recommended in an AI assistant's answer

How Our AI SEO Service Works

We start with an AI visibility audit: the questions your customers ask, which sources AI assistants cite for them today, and where your brand appears or is missing compared with your competitors.

From that we build a monthly plan across content, product data, technical fixes and brand mentions, and report each month on AI citations and mentions alongside your organic traffic and sales.

Retainers start from £650 a month plus VAT and are billed one month in arrears, with no long contract. Our prices are published on our Shopify packages page.

Monthly AI SEO plan for a Shopify brand
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Content That AI Assistants Quote

AI tools favour pages that answer a question directly, back the answer up with specifics and are easy to scan. We write and rebuild pages with answer first introductions, clear headings, FAQs and original data from your business.

We use the same approach on our own site. In September 2026, Ahrefs recorded 65 citations of 25 of our pages across Google's AI Overviews and AI Mode, Copilot, Perplexity, ChatGPT and Gemini. For Mama Bamboo, AI citations went from almost none to around 30 in two months, between February and April 2026.

Our Shopify SEO agency page covers the search work this builds on.

Shopify content structured to be quoted by AI tools

Product Data AI Shopping Tools Can Read

AI shopping features compare products using the data behind them: titles, descriptions, prices, stock, attributes and identifiers such as barcodes. Gaps and inconsistencies make a product easy to skip.

Product data problems are common. Across 23 Shopify stores we connected to Google Merchant Center in 2026, roughly 30% of products were disapproved at first connection, most often because the barcode field was empty. We fix the catalogue once, so Google Shopping and AI shopping tools both benefit.

We also add structured data to product and collection pages, so search engines and AI tools can read prices, stock and, where your review app supports it, ratings.

Clean Shopify product data read by AI shopping tools

Technical Access for AI Crawlers

AI assistants can only cite pages they can reach. Some security settings now block AI crawlers by default, so we check your robots.txt and security tools, and make sure important pages are indexed and fast.

Copilot draws on Bing's index, so we submit new and updated pages through IndexNow and keep Bing Webmaster Tools clean, alongside Google Search Console.

Our Shopify technical SEO audit guide covers the checks we run.

AI crawler reaching a Shopify store's pages

Brand Mentions and Reputation

AI assistants look for independent confirmation before they recommend a brand: reviews, press coverage, comparison articles and listings on trusted sites.

We find the sources AI tools already cite in your market, then work to earn mentions there through digital PR, partner listings and review programmes.

Our guide to PR for ecommerce brands explains how we approach coverage.

Reviews and press mentions building trust with AI assistants

Measuring AI Visibility

AI answers change often, so we track them over time: how often AI assistants mention and cite your brand, which of your pages they cite, and how you compare with competitors. We use Ahrefs Brand Radar for this, alongside Bing Webmaster Tools and Google Search Console.

We report those numbers each month alongside organic traffic, visits from AI tools in GA4 and the sales they bring, so you can see what AI visibility is worth.

Our ecommerce growth agency page shows how AI SEO fits with the rest of your marketing.

Report of AI citations and mentions for a Shopify brand
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Our AI SEO Process

  • 1. AI Visibility Audit: How often AI assistants mention and cite you and your competitors, for the questions your customers ask.
  • 2. Technical Checks: Crawl access, indexing, speed and structured data fixed so AI tools can reach and read your pages.
  • 3. Product Data: Titles, attributes, barcodes and product structured data cleaned up across your catalogue.
  • 4. Content Plan: Pages and articles that answer buying questions, ranked by the value of each topic.
  • 5. Content Build: Answer first pages with clear headings, FAQs and original data, written and published each month.
  • 6. Brand Mentions: Reviews, listings and PR that give AI assistants independent reasons to recommend you.
  • 7. Monthly Reporting: AI citations, mentions, visits from AI tools and sales, with next month's plan.
Our seven step AI SEO process

Get a Free AI Visibility Audit

Send us your store address and the questions your customers ask, and we will check how AI assistants answer them today, free of charge. You get a short, prioritised list of the changes most likely to get your brand cited and recommended.

Ask for your free AI visibility audit

Free AI visibility audit for Shopify brands

Frequently Asked Questions

What is AI SEO?

AI SEO, sometimes called generative engine optimisation or GEO, is the work of getting your brand mentioned, cited and recommended in AI answers from tools such as ChatGPT, Google's AI Overviews, Copilot and Perplexity. It builds on traditional SEO rather than replacing it.

Is AI SEO different from normal SEO?

It uses the same foundations: crawlable pages, clear content and a strong reputation. The goal changes from ranking a link to being quoted in an answer, which puts more weight on answer first content, structured data, product data and mentions on other trusted sites.

Can you guarantee our brand appears in ChatGPT?

No one can guarantee what an AI assistant will say, and anyone who promises it is overselling. We improve the signals AI tools rely on and measure the results each month, so you can see whether mentions and citations are rising.

How long does AI SEO take?

Technical fixes and product data improvements can be picked up within weeks. Content and brand mentions build over months, and AI answers change often, so we measure progress monthly rather than judging it on a single answer.

How much does an AI SEO agency cost?

Our AI SEO retainers start from £650 a month plus VAT, billed one month in arrears, with no long contract. Our guide to Shopify agency pricing compares the main pricing models.

Which AI tools do you track?

Google's AI Overviews and AI Mode, ChatGPT, Copilot, Perplexity and Gemini, plus visits from AI tools in GA4. We track them with Ahrefs Brand Radar and Bing Webmaster Tools.

Do you only work with Shopify stores?

Shopify is our specialism, and product data and technical fixes need hands on access to the store. If you are on another platform, our Shopify migration team can move you across first.