We checked 28 ecommerce and marketing podcasts and 16 newsletters on 24 October 2026 by reading each show's RSS feed and each publisher's own site, so every entry here was publishing that week unless we say otherwise; four shows that looked current in other lists had stopped in 2024 or early 2025.
Only four podcasts could be confirmed as UK made from their own pages: the Marketing Meetup Podcast, The Marketing Week Podcast, Uncensored CMO and Drapers Talks; four more are probably British but their hosts' sites do not say so, and we mark them as unconfirmed.
For Shopify store owners the most useful weekly shows are Shopify Masters, Honest Ecommerce, Winning With Shopify, Ecommerce Coffee Break and eCommerce MasterPlan, between them publishing seven episodes a week; for operators at seven and eight figures, Operators, Limited Supply, The DTC Podcast and the Ecommerce Playbook.
The UK newsletters worth a subscription are Retail Gazette (free, daily news), IMRG's weekly data note, InternetRetailing, Marketing Week and, if you sell fashion, Drapers; the global ones are 2PM, Modern Retail, the DTC Newsletter with its claimed 155,000 readers, and Stacked Marketer three times a week.
Read with a purpose: when onboarding clients that sell subscriptions we usually find a strategy failure: too much time on acquisition and not enough on retention, and the shows and letters below are where we hear the counter examples first.
Statistics and guides still beat opinion for reach: our own blog's citations in AI answers keep growing, earned with statistics articles, guides and free tools, and most of the newsletters in this list cite the same primary sources we do, so follow the links they give rather than the summary.
Quick Answer
The best ecommerce podcasts in October 2026 are Shopify Masters and Honest Ecommerce for store owners, Operators, Limited Supply and The DTC Podcast for brand operators, eCommerce MasterPlan and Winning With Shopify for a British accent, and Uncensored CMO and the Marketing Meetup Podcast for marketing thinking. The newsletters to keep are Retail Gazette, IMRG, InternetRetailing and Marketing Week for the UK and 2PM, Modern Retail, DTC Newsletter and Stacked Marketer for the wider industry. Every show listed was publishing in the week we checked.
Lists of ecommerce podcasts have a half life of about a year, because shows stop and the lists do not. So we built this one from the feeds: on 24 October 2026 we located each show through Apple's podcast directory, read its RSS feed for the host, cadence, latest episode and episode count, and visited each newsletter publisher's site for cadence, price and recent headlines. The result is shorter than most lists and every entry on it is alive. We have grouped the podcasts by who they are for, flagged which are made in the UK, and ended with how to listen without losing a working day a week to it.
How We Checked
Each podcast's Apple Podcasts listing gave us the feed address; the feed gave us the publisher, the description, the five most recent episode dates and the number of episodes it holds, which is the figure in the chart below. Cadence is the feed's own claim where it makes one, otherwise what the dates show. UK made means the host's or publisher's site says so; where it does not, we say unconfirmed rather than guess. Four shows were dropped as inactive: 2X eCommerce (last episode February 2025), The Ecommerce Influence Podcast (October 2024), Everyone Hates Marketers (May 2024) and the Klaviyo Data Science Podcast (August 2025). Two newsletters were dropped because their domains no longer serve them: Lean Luxe now redirects to an unrelated site and Charged Retail shows a hosting placeholder.
Number of episodes held in each show’s RSS feed when read on 24 October 2026. Feeds can cap the items they expose, so treat these as minimums. Source: each show’s feed.
UK Made Podcasts
Four shows carry on page evidence of a British base, and they lean towards marketing thinking rather than store mechanics, which is the gap in the UK market.
Marketing Meetup Podcast, The Marketing Meetup, the community Joe Glover co founded in Cambridge in 2016. Roughly fortnightly; latest episode 20 October 2026; 367 episodes in the feed. Practical talks and interviews; the feed names Seth Godin, Mark Ritson, Rory Sutherland and April Dunford among guests, and the community claims more than 50,000 marketers.
Uncensored CMO, hosted by Jon Evans, with live events in London. Weekly on Wednesdays; latest episode 21 October 2026; 292 episodes in the feed. Interviews with CMOs and marketing thinkers; the site claims more than 100,000 monthly listeners. The latest episode is Duolingo’s CMO on why playing it safe could be killing your brand.
The Marketing Week Podcast, from Marketing Week’s editorial team at Haymarket. Every two to three weeks; latest episode 30 September 2026; 181 episodes in the feed. Career development, leadership, B2B and effectiveness, with the title’s own journalists interviewing.
Drapers Talks, from Drapers, the UK fashion retail title. Irregular, clustered around its events; latest episode 25 August 2026; 58 episodes in the feed. Fashion retail leaders and recordings from Drapers events; essential if you sell clothing, optional otherwise.
Four more are probably British but neither the feed nor the host's site states a location, so we list them as unconfirmed: eCommerce MasterPlan with Chloë Thomas, Winning With Shopify with Nick Trueman, Matt Edmundson's eCommerce Podcast and Subscription Prescription. They appear in the sections below on their merits.
Podcasts for Shopify Store Owners
Shopify Masters, published by Shopify. Weekly; latest episode 20 October 2026; 600 episodes in the feed. Founder interviews on turning an idea into a product, running ads and finding suppliers; the house podcast, so expect Shopify’s view of the world.
Honest Ecommerce, hosted by Chase Clymer, a Shopify agency owner. Twice weekly, Mondays and Thursdays; latest episode 22 October 2026; 569 episodes in the feed. Short practical interviews, often with app founders; the latest covers product customisation and 3D configurators.
Winning With Shopify, hosted by Nick Trueman (UK base unconfirmed). Twice weekly: founder and expert interviews on Fridays and Tea Break Talks on Tuesdays; latest episode 21 October 2026; 437 episodes in the feed. Shopify SEO, conversion, marketing and scaling, with a recent run on AI stock planning.
Ecommerce Coffee Break, hosted by Claus Lauter. Weekly on Mondays; latest episode 19 October 2026; 540 episodes in the feed. Sales and marketing tactics across Amazon, Shopify, apps and ads; episode titles double as summaries, which helps triage.
eCommerce MasterPlan, hosted by Chloë Thomas (UK base unconfirmed). Weekly on Mondays; latest episode 19 October 2026; 648 episodes in the feed. One ecommerce owner, manager or marketer a week on acquisition and retention, with guests from the UK, Australia and the US; the latest is on agentic marketing.
eCommerce Podcast, hosted by Matt Edmundson (UK base unconfirmed). Weekly on Thursdays; latest episode 22 October 2026; 200 episodes in the feed. Tips and interviews for beginners and veterans; the latest is on using AI in an ecommerce business.
Podcasts for Brand Operators
These are the shows people running seven and eight figure brands listen to, mostly American, mostly candid about numbers, and useful to a smaller brand as a preview of problems to come.
Operators, with Sean Frank of Ridge, Jason Panzer of HexClad, Mike Beckham of Simple Modern and Matt Bertulli. Two to three episodes a week; latest episode 22 October 2026; 227 episodes in the feed. Four operators of nine figure brands on what actually happened; the latest covers how Hulken reached $50m without raising.
Limited Supply, hosted by Nik Sharma of Sharma Brands. Weekly on Wednesdays; latest episode 21 October 2026; 199 episodes in the feed. Behind the scenes DTC conversation and industry moves; the latest argues clean data matters more than the AI model you pick.
The DTC Podcast, hosted by Eric Dyck of Direct To Consumer. Several episodes a week; latest episode 23 October 2026; 795 episodes in the feed. Acquisition, paid media, conversion, retention and creative; the most prolific feed we checked.
Ecommerce Playbook, with Taylor Holiday and Richard Gaffin of Common Thread Collective. Twice weekly; latest episode 22 October 2026; 469 episodes in the feed. Numbers led discussion from an agency portfolio; the latest is on growing with low lifetime value.
The Andrew Faris Podcast, hosted by Andrew Faris of AJF Growth. Weekly; latest episode 22 October 2026; 311 episodes in the feed. Media buying and growth mechanics from a former head of strategy at Common Thread Collective.
eComFuel Podcast, hosted by Andrew Youderian, formerly eCommerceFuel. Weekly on Fridays; latest episode 23 October 2026; 664 episodes in the feed. Operator interviews from a private community for seven and eight figure owners; the latest is a founder leading through a hard year.
Chew on This, hosted by Ron and Ash. Irregular, roughly monthly; latest episode 22 October 2026; 171 episodes in the feed. Short founder stories; the publisher also runs free founder events and a newsletter.
Nerd Marketing, with Drew Sanocki and Michael Epstein. Irregular, with a gap from November 2025 to October 2026; latest episode 23 October 2026; 85 episodes in the feed. Data led retention and direct mail; worth a subscription for the occasional episode rather than a weekly slot.
Specialist Shows
Subscription Prescription, from Patterns in the Cloud (host and base unconfirmed; search Apple Podcasts by name, as its address contains a word our publishing system rejects in links). Weekly on Tuesdays; latest episode 20 October 2026; 158 episodes in the feed. Everything subscription, from identity to churn; the latest questions the 3 to 1 lifetime value to acquisition cost rule. Worth it because when onboarding clients that sell subscriptions we usually find a strategy failure: too much time on acquisition and not enough on retention.
The eCom Ops Podcast, from SyncSpider. Weekly; latest episode 19 October 2026; 272 episodes in the feed. Operations: fulfilment, stock and cash, for the people behind the scenes.
The Ecommerce Edge, hosted by Jason Greenwood. Weekly on Wednesdays; latest episode 21 October 2026; 734 episodes in the feed. Since September 2026 focused entirely on B2B ecommerce: manufacturers, distributors and wholesalers.
Ecommerce Braintrust, hosted by Julie Spear of Bobsled Marketing. Roughly fortnightly; latest episode 20 October 2026; 100 episodes in the feed. Amazon and marketplace strategy for established brands; the latest covers Amazon Accelerate and Unboxed.
Social Media Marketing Podcast, hosted by Michael Stelzner with Jerry Potter, from Social Media Examiner. Weekly on Thursdays since 2012; latest episode 22 October 2026; 764 episodes in the feed. Expert interviews on social strategy; the latest applies human behaviour research to social ads.
Marketing Against The Grain, with Kipp Bodnar and Kieran Flanagan of HubSpot. Twice weekly; latest episode 22 October 2026; 469 episodes in the feed. Growth tactics and AI from HubSpot’s marketing leadership; broader than ecommerce but consistently early on tools.
UK Newsletters
Retail Gazette, free. Daily UK retail news in sterling: results, store openings, campaigns and a Golden Quarter guide; the fastest way to know what the big retailers did yesterday.
IMRG Weekly eCommerce Data and Insights, free newsletter from the UK ecommerce association, whose full index is member only. The only regular UK online sales read outside the ONS.
InternetRetailing, free sign up. Research on top performing digital retailers, UK fashion and growth reports, and a daily news feed; recent pieces cover online tax, a muted Black Friday and IKEA’s £31.5m UK fulfilment investment.
Marketing Week newsletters, from Haymarket, IPSO regulated. Marketing strategy, careers and effectiveness; pair with the podcast above.
Drapers, paid, daily and weekly. Fashion retail news, a 55,000 article archive and events; indispensable for clothing brands, irrelevant for everyone else.
Retail Economics, reports rather than a newsletter, London based. UK retail sales, online and returns research; the source behind many of the figures other newsletters quote.
Ecommerce Age, free weekly, UK base unconfirmed. Analysis and opinion on ecommerce with a Golden Quarter focus.
Global Newsletters
2PM, by Web Smith, weekly on Mondays with paid membership. Commerce systems thinking: deep dives on brands such as Abercrombie and memos on who actually wears what; the best written letter in the category.
Modern Retail, from Digiday, free daily with a paid tier. Marketing, operations and technology in US retail, with tariffs and Amazon dominating 2026 coverage.
DTC Newsletter, free daily, claims more than 155,000 readers. Tactical breakdowns from marketers and operators; the written companion to The DTC Podcast.
Stacked Marketer, free on Mondays, Wednesdays and Fridays, with Psychology of Marketing on Thursdays and tactics on Saturdays, claims 69,000 readers. Ad platform changes and AI tactics; it flagged Meta’s ad price rise and Performance Max’s asset defaults within a day.
Chew on This, free, claims 30,000 subscribers. Tactics for founders and operators alongside the podcast and events.
Marketing Brew, free on weekdays. Brand strategy, social and ad tech with a US lens.
The Hustle, free daily plus a Sunday edition, claims two million readers. Business and tech stories rather than ecommerce tactics; read it for ideas, not instructions.
How to Listen Without Losing a Day a Week
Pick two podcasts and two newsletters, one for your stage and one for your category, and drop the rest; the shows above publish more than 25 episodes a week between them.
Read the UK data letter first. IMRG, InternetRetailing and Retail Gazette tell you what happened in your market; the American shows tell you what might.
Follow the links, not the summaries. The best letters cite ONS, Ofcom and company results; go to the source before you repeat a number in a board deck.
Turn listening into tests. A tactic from a podcast is a hypothesis for your store, not an instruction; our ecommerce marketing strategy guide explains how to prioritise them.
Check the show is alive before you recommend it. Four of the 28 we checked had stopped; our ecommerce marketing calendar is a better anchor for the year than any feed.
Why Matters Perspective
Our view is that podcasts are for pattern recognition and newsletters are for facts, and that the UK is under served on both: four confirmed British shows against twenty American ones, and most of the British ones about marketing in general rather than selling online. We fill some of that gap with this blog, and the approach works: our own blog's citations in AI answers keep growing, earned with statistics articles, guides and free tools, which is why the statistics pages linked below exist.
We are a Shopify agency in Brighton and we listen to most of the shows above. We are a Shopify Select partner with Verified Skills across development and marketing, and a Klaviyo, Recharge, Awin, Meta and TikTok partner. Retainer clients are billed one month in arrears and are not tied into long contracts, and development projects carry a 3 month guarantee. If you want help turning what you hear into a plan, see our Shopify agency page or email us.
Frequently Asked Questions
What are the best ecommerce podcasts for Shopify store owners?
Shopify Masters (weekly, from Shopify), Honest Ecommerce (twice weekly, hosted by Chase Clymer), Winning With Shopify (twice weekly, Nick Trueman), Ecommerce Coffee Break (weekly, Claus Lauter), eCommerce MasterPlan (weekly, Chloë Thomas) and Matt Edmundson's eCommerce Podcast (weekly). All were publishing in the week of 24 October 2026.
Which ecommerce podcasts are made in the UK?
Confirmed from their own sites: the Marketing Meetup Podcast, The Marketing Week Podcast, Uncensored CMO and Drapers Talks. Probably British but unconfirmed on their pages: eCommerce MasterPlan, Winning With Shopify, eCommerce Podcast and Subscription Prescription.
What are the best DTC podcasts?
Operators, with four founders of nine figure brands; Limited Supply with Nik Sharma; The DTC Podcast with Eric Dyck, which publishes several episodes a week; Ecommerce Playbook from Common Thread Collective; The Andrew Faris Podcast; and the eComFuel Podcast with Andrew Youderian.
Which ecommerce newsletters are free?
Retail Gazette, IMRG's weekly newsletter, InternetRetailing, Ecommerce Age, DTC Newsletter, Stacked Marketer, Chew on This, Marketing Brew and The Hustle are free to sign up for; Modern Retail is free with a paid tier, 2PM offers paid membership and Drapers is a paid subscription.
Are there any UK ecommerce newsletters?
Yes: Retail Gazette for daily retail news, IMRG for weekly online sales data, InternetRetailing for research and news, Marketing Week for marketing, Drapers for fashion retail and Retail Economics for reports. Ecommerce Age publishes from a .co.uk domain but does not state its base.
How did you decide which podcasts to include?
We located each show through Apple's podcast directory and read its RSS feed on 24 October 2026 for the publisher, cadence, latest episode date and episode count, then checked the host's or publisher's site for a UK base. Shows whose last episode was more than a year old were excluded, and newsletters whose domains no longer serve them were dropped.
Final Thoughts
Twenty four live podcasts, fourteen live newsletters, four confirmed British shows and a method you can repeat next year: open the feed, read the dates, trust what is still publishing. Pick a small set, read the UK data first and treat everything else as hypotheses for your own store.
Ayo is the founder of Why Matters and Head of Marketing. With over 20 years of experience in ecommerce, digital marketing and commercial growth, he has helped hundreds of Shopify brands build, launch and scale their online stores. Why Matters, a Shopify agency based in Brighton, is a Shopify Select partner and a Klaviyo, Recharge, Awin, Meta and TikTok partner.About AyoConnect on LinkedIn
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