BUILD AND MARKET YOUR SHOPIFY STORE
We help e-commerce brands maximise growth opportunities
Blog
Welcome to our blog — your go-to hub for expert insights, practical tips, and the latest trends in eCommerce, design, and digital strategy. Whether you're scaling your Shopify store or exploring fresh ideas, you'll find inspiration and guidance right here.
Key Takeaways
Of 30 UK PPC providers we checked on 22 September 2026, 25 published a monthly starting price for PPC management, from £145 to £1,500 a month.
The median published entry price was £650 a month, and the middle half sat between about £380 and £850. These are our calculations, not a...
Key Takeaways
One Merchant Center feed powers three things: free listings at no media cost, paid Standard Shopping and retail Performance Max, so feed quality decides how all three perform.
Shopify's Google and YouTube channel syncs products, delivery and store details automatically, but the s...
Key Takeaways
A £40 first subscription order acquired for £60 is a 0.67x first order ROAS, which looks like failure and often is not, because the first order is a deposit rather than the whole transaction.
For one eco shampoo client, the average subscriber lifetime this year was 8 months, whic...
Key Takeaways
Not On The High Street is a curated UK marketplace for small brands: you apply to join, NOTHS acts as your commercial agent, and the contract of sale is between you and the customer.
Sellers must be registered and trading in the UK, pass identity and bank checks, hold at least £1...
Checked 19 September 2026. Birth data covers England and Wales rather than the whole UK, and where no robust open UK figure exists we say so rather than substituting an estimate.
Key Takeaways
585,396 live births were recorded in England and Wales in 2025, the lowest annual number since 1977...
Checked 19 September 2026. Every figure carries its source and date, and two widely quoted mobile statistics turn out to be several years old.
Key Takeaways
Mobile carried 61.5% of UK online holiday revenue in November and December 2025, worth £16.5 billion and up 14.1% on the previous year...
Key Takeaways
We checked 79 UK Shopify agencies and studios on 15 October 2026. 30 publish prices on their own websites (38%); 28 of those in pounds. None of the larger Shopify Plus tier agencies publishes a figure.
Published starting prices for a Shopify store build run from £650 to £4,000 ac...
Checked 19 September 2026. Every figure carries its source and date, and where two credible sources disagree, both are shown rather than averaged.
Key Takeaways
The UK pet food market is roughly £4.3 billion including wild bird and pigeon food, or £3.9 billion excluding them, a difference of...
Key Takeaways
Black Friday 2027 is Friday 26 November and Cyber Monday is Monday 29 November, but most of the big moments need planning months earlier.
UK and US dates differ: Mother's Day falls on 7 March in the UK and 9 May in the US, and Small Business Saturday is 4 December in the UK and 2...
Key Takeaways
The European Accessibility Act, Directive (EU) 2019/882, has applied through national laws since 28 June 2025 and covers ecommerce services sold to consumers.
UK Shopify stores selling to EU consumers can be in scope; microenterprises providing services, with fewer than 10 employ...