BUILD AND MARKET YOUR SHOPIFY STORE
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Welcome to our blog — your go-to hub for expert insights, practical tips, and the latest trends in eCommerce, design, and digital strategy. Whether you're scaling your Shopify store or exploring fresh ideas, you'll find inspiration and guidance right here.
Key Takeaways
Etsy is a creative marketplace that only allows items made, designed, handpicked or sourced by the seller; Shopify is your own store, where you can sell far more widely within the law and Shopify's policies.
UK Etsy sellers pay $0.20 per listing, a 6.5% transaction fee, 4% plus 2...
Key Takeaways
Black Friday 2027 is Friday 26 November and Cyber Monday is Monday 29 November, but most of the big moments need planning months earlier.
UK and US dates differ: Mother's Day falls on 7 March in the UK and 9 May in the US, and Small Business Saturday is 4 December in the UK and 2...
Checked 19 September 2026. Every figure below carries its source, and the Baymard meta analysis updates as new studies are added.
Key Takeaways
The famous 70.22% is a meta analysis of 50 separate studies, not one measured rate, so it proves abandonment is widespread rather than setting your...
Checked 19 September 2026. Every figure carries its source and date, and two widely quoted mobile statistics turn out to be several years old.
Key Takeaways
Mobile carried 61.5% of UK online holiday revenue in November and December 2025, worth £16.5 billion and up 14.1% on the previous year...
Checked 19 September 2026. Pricing and Shopify’s native inventory features both change, so this article is reviewed every six months and every price carries its checked date.
Key Takeaways
Stocky was removed from the App Store on 2 February 2026 and stopped working on 31 August 2026, with re...
Key Takeaways
The European Accessibility Act, Directive (EU) 2019/882, has applied through national laws since 28 June 2025 and covers ecommerce services sold to consumers.
UK Shopify stores selling to EU consumers can be in scope; microenterprises providing services, with fewer than 10 employ...
Key Takeaways
Amazon is a marketplace where you rent space beside other sellers; Shopify is the platform for your own store, where you control the brand, the customer relationship and the data.
Amazon UK charges £25 a month excluding VAT on the Professional plan, or 75p per item on the Individ...
Checked 19 September 2026. Every figure is dated individually, because App Store counts and app pricing change constantly.
Key Takeaways
Shopify’s own numbers disagree with each other. Its 2025 annual filing said more than 21,000 apps were available as of 31 December 2025 (SEC filing), whi...
Key Takeaways
An audit finds problems. It does not fix them. Keep the two jobs separate, or the audit becomes a to do list nobody prioritised.
The Shopify specific check is canonicals, because a product can be served at both the plain URL and a collection context version.
Do not assume Sho...
Checked 19 September 2026. Returns data is unusually patchy, so this article states what can be sourced openly and leaves the gaps visible rather than filling them.
Key Takeaways
UK online non food returns were forecast at 19.5% in 2025, worth £25.1 billion, down from around 21% and £26.7 bi...