BUILD AND MARKET YOUR SHOPIFY STORE
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Welcome to our blog — your go-to hub for expert insights, practical tips, and the latest trends in eCommerce, design, and digital strategy. Whether you're scaling your Shopify store or exploring fresh ideas, you'll find inspiration and guidance right here.
Key Takeaways
eBay is a marketplace where you rent space beside other sellers; Shopify is your own store, where you control the brand, the customer relationship and the data.
UK business sellers pay eBay a final value fee by category, such as 11.9% for most clothing, plus a per order fee of 30...
Checked 19 September 2026. Every figure carries its source and date, and two widely quoted mobile statistics turn out to be several years old.
Key Takeaways
Mobile carried 61.5% of UK online holiday revenue in November and December 2025, worth £16.5 billion and up 14.1% on the previous year...
Checked 19 September 2026. Pricing and Shopify’s native inventory features both change, so this article is reviewed every six months and every price carries its checked date.
Key Takeaways
Stocky was removed from the App Store on 2 February 2026 and stopped working on 31 August 2026, with re...
Key Takeaways
The backdrop is fewer births. England and Wales recorded 585,396 live births in 2025, down 1.6% on 2024, with the fertility rate falling to 1.39.
Fewer babies does not mean proportionately less spending, because premiumisation continues, particularly in travel products.
Secondh...
Key Takeaways
The strongest Shopify stores make choosing easier before they try to make the product look exciting.
Subscription businesses connect delivery frequency to actual consumption rather than defaulting everyone to one month.
Product pages work better when technical information is av...
Checked 19 September 2026, using 2025 season data, the most recent complete figures available. Sources and dates are given throughout.
Key Takeaways
UK shoppers spent £1.1607 billion online on Black Friday 2025, which Adobe called the biggest UK online shopping day of the year (Adobe).
T...
Key Takeaways
No single email revenue percentage applies to every Shopify store, and any figure quoted without its attribution settings and sample is decoration rather than a benchmark.
Klaviyo uses last touch attribution by default, with a five day window for email clicks and opens on new a...
Checked 19 September 2026. Every statistic below carries a source and a date, so you can see exactly when it was current.
Key Takeaways
229,598 live Shopify stores were detected in the UK by Store Leads on 11 September 2026, which is a count of stores rather than separate companies (Store L...
Key Takeaways
Brief the problem, not the appearance. A site can look dramatically better and perform worse.
Bring numbers. Conversion by device, average order value, add to basket rate and checkout completion tell a designer more than any mood board.
Record a baseline before anything chang...
Key Takeaways
Etsy is a creative marketplace that only allows items made, designed, handpicked or sourced by the seller; Shopify is your own store, where you can sell far more widely within the law and Shopify's policies.
UK Etsy sellers pay $0.20 per listing, a 6.5% transaction fee, 4% plus 2...