BUILD AND MARKET YOUR SHOPIFY STORE
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Welcome to our blog — your go-to hub for expert insights, practical tips, and the latest trends in eCommerce, design, and digital strategy. Whether you're scaling your Shopify store or exploring fresh ideas, you'll find inspiration and guidance right here.
Key Takeaways
Standard support for Adobe Commerce and Magento Open Source 2.4.6 ended on 11 August 2026. Open Source gets no extended support, so Open Source stores on 2.4.5 or 2.4.6 are already unsupported.
From 1 June 2027, Adobe can suspend traffic to Adobe Commerce on Cloud environments st...
If you are planning a Shopify store, the first question is usually how much it will cost. It is a reasonable question, and most guides answer it with a range so wide it tells you nothing.
This one does something different. It states Shopify's actual published UK prices, works through the transacti...
Key Takeaways
A Shopify migration is a data, SEO, integration and testing project, not a product import. Treat it as one and most common failures disappear.
The work that decides success happens before you build anything: audit the old store, find your highest value pages, and build the redi...
Key Takeaways
There is no single Shopify migration price, because there is no single type of migration. A 50 product store and a 5,000 product store with years of order history are not the same project.
As a broad guide, a simple template migration runs £3,000 to £7,500, a custom theme migra...
The best Shopify subscription brands do not just send order confirmations. They use Klaviyo flows to welcome new subscribers, remind them before each order, recover failed payments, respond when someone pauses or skips, celebrate loyalty and win people back after they cancel. This guide covers the...
Most Shopify merchants judge their subscription programme by monthly recurring revenue. MRR matters, but it only shows where the business is today. Two stores can both earn £100,000 a month from subscriptions while one keeps its subscribers for years and the other is quietly losing them. The metrics...
Key Takeaways
Shopify Subscriptions is free and a sound place to start, but it needs a supported payment gateway and a theme with sections and blocks, and it does not offer bundles.
Recharge costs more and does more. Starter is $99 a month plus 1.49% plus 19 cents per transaction; bundles, rew...
The best Shopify subscription app depends on how central subscriptions are to your business. Shopify Subscriptions and Seal are simple, low cost ways to start. Appstle and Loop add more flexibility as you grow. Recharge offers the deepest retention tools for brands where subscriptions drive the busi...
Most Shopify subscription programmes underperform for strategic reasons, not technical ones. Merchants focus on launching subscriptions and winning new subscribers, then give too little attention to the experience that keeps people subscribed. This guide covers the mistakes we see most often and how...
If your Shopify campaigns are reaching spam folders, you are not just losing the sales from that send. You are damaging the sender reputation that decides whether every future email reaches the inbox at all. Gmail, Outlook and Yahoo decide where your email lands from a stack of technical checks, rec...